We really love the new TAG Reading System from Leapfrog. After years of complaining that none of the electronic educational companies leveraged the great wealth of children’s literature for their platforms, Leapfrog really delivered. The library of books includes many wonderful picturebooks by award winning authors and illustrators. So the other night when I saw their commercial (which is pretty cute)…I understood, but was saddened that the marketing choice was basically “hey, your kid can read Sponge Bob with the TAG.” True…but we hope you’ll also bring home a wider range of titles that include Chicka, Chicka Boom, Boom, I Spy, Click, Clack, Moo: Cows that Type and The Little Engine that Could.
Tag Reading System-Beyond the commercial