Can you say Spartacus?

December 2, 2007

One of the most innovative pretend settings of the season is Playmobil’s Arena. Complete with lions, trap doors and the original “stadium seating” this is a large setting that also comes with a play mat to extend the area of play. As with most Playmobil sets, the Arena will require an adult involved in the building. There are lots of pieces and no one expects your five year old to be able to do the building independently. One parent we spoke with plans on having the whole thing built and under the tree ready to go for Christmas morning. That’s one approach (if you haven’t left everything else to be wrapped)…but I much prefer making the building project a parent/child event. Depending on the age of your child, you may be doing more of the building–but putting it together is part of the experience. It also reinforces that not everything is instantaneous…projects can take some time. Not a bad concept to share with your kids.

If a more modern pretend setting is more your thing, we also liked the new Playmobil Hospital (but it was not tested for lead content). This multi-level hospital has all of the wonderful attention to detail that Playmobil is well known for including wheelchairs, gurneys and a baby nursery.


Today Show/ toyportfolio.com Platinum Award Toy Segment

November 29, 2007

Right before we went on air, our 4 minute segment became 3.5 minutes–that’s right–to talk about over 15 great Platinum Award winning products! We also had kids on the plaza (bundled up) that were really into playing with the Castle of Courage from Step 2, the Arena from Playmobil, and the Candy Land Castle Game from Hasbro. Al Roker is always fun to do segments with - and I usually like doing segments outdoors because the crowds are there - giving that extra energy that you don’t get if you’re in the studio. The downside? The wind today was kicking up. So right before we were about to go on live, I turned sideways and all of my hair got caught in my lip gloss. Not the best look. But more important than my hair was that the Havoc Heli RC helicopters from Spinmaster couldn’t fly - too much wind for these really cool tiny helicopters that are meant for indoor use or a very calm day. Thankfully the big K’nex Double Ferris wheel did not fall over! It looked iffy there for a moment too. Of course I could really talk about any one of these products for 3.5 minutes–so it’s always hard to decide what the sound bite will be for each–and I didn’t want to skip any–so it was full steam ahead. If you want more info about these award winning products, you’ll find a lot more on our website at www.toyportfolio.com and we also have posted a calmer discussion of some of our award winners on www.youtube.com. The best sign of a successful segment, the kids didn’t want to stop playing with the toys after the segment was over!